Grow your future
Get the help you need when you need it most.
12Startups is a free skills bartering community for entrepreneurs, built by entrepreneurs.
How it works
It’s easy. 🚀
We’ve created a tiny crypto economy where members barter tokens for the skills they have for the skills they need.
12Startups seeds everyone with tokens (fake capital) based on their individual skills and what they can bring to our virtual economy, and then members barter their skills based on skillset demand.
Of course members will build connections organically over time, which they can use however they see fit - after all it’s a community for entrepreneurs.
Things to use your tokens for
Customer research
Understanding your customers' current needs and foresee future ones. If you don't know your customer, you won't have much luck figuring out the product-market fit.
Product/market fit
Ensuring that you are offering something that a group of people needs and there’s enough people in that group to provide sustainable growth for your business.
Product strategy
Doing the right thing at the right time. If you don’t have a long-term view of the market in which you are playing you will significantly reduce your chances of success.
Experience design
Adopting practices that elevate the customer experience to differentiate your product, producing a significant return on investment.
Product build
Developing your product the right way, focussing only on what your customers need and are willing to spend money on, which aligns to your overall product strategy.
Product Feedback
Constantly turning feedback into actionable insights. As soon as you think your product is done, you are done.
Sales
Moving beyond only awareness and acquisition, creating a view to your sales funnel which also includes retention, referrals, and sustainable revenue.
Operations
Focusing your time on what will set your product’s apart, teaching you how to partner, ignore or outsource everything else.
Growth
Ensuring that growth is headed in the right direction — meaning optimal profitability — and that it is achieved with as little waste as possible.
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